Savings as a Service for Nordic SMEs

Groundley helps you save.

Recurring, bottom-line savings on everything you buy without disrupting growth. Groundley saves Nordic SMEs money on their external spend.

6%+
saved on your spend, straight to the bottom line
2x+
what Groundley costs, back in year one, guaranteed
Identified savings this year
6.2% of spend
sized from invoice-line and contract data · delivered by Groundley
€65k saved in one month72 letters to tail suppliers, sent with one click
€96k saved with a top 10 suppliercommercial terms challenged through analysis
18%
18% on an MRO tendersimplified the assortment, tendered the parts broadly
10%
10% savings identifieddiagnostic of a Nordic manufacturer
€56k saved on compliancenon-compliant purchases flagged in real time
Trusted by Nordic businesses
DFDS Blue Phoenix DCW Horticoop Nilpeter Nybo Workwear StorVik VetFamily
The problem

Costs keep creeping while you focus on growth.

Your time is spent growing the business, on sales, customers and delivery. Chasing supplier prices is secondary, so money is leaking on the things you buy. Three things keep it that way.

01

Procurement gets mistaken for buying

Hollywood makes films about people selling, never about procurement. Strategic procurement goes far beyond ordering what you need, and done properly is worth millions. Few businesses ever see that money.

02

There is never a right time

Reviewing contracts and renegotiating suppliers takes weeks of work, so it keeps sliding down the list. Meanwhile the overpaying continues.

03

Doing it properly requires data you don't have

Your ERP shows totals, not what you actually paid per item. Without that detail, even a motivated team is negotiating blind.

What Groundley is

Groundley finds procurement savings, on autopilot.

Procurement expertise and technology, combined. Myna, our AI, reads your spend and finds the savings. Our procurement experts then deliver them. You stay focused on growing the business. You don't even need to log in.

Step 1

Myna reads every line

425,870 invoice lines in one night, checked against your contracts.

Invoice lineread
Work glove, size 10 TESS Nord · one of 425,870 lines
€20
Step 2

The saving surfaces

Price gaps, overcharges and bigger opportunities, sized and flagged.

Saving foundprice gap
Same glove, two prices bought at €10 and €20 from the same supplier
€10 → €20
Step 3

We go and get it

Our experts deliver the saving, and Myna makes sure it sticks.

Deliveredrecurring
Every glove at €10 locked in, straight to the bottom line
€10, every time
Mads Zeidler, Co-founder and CEO Peter Kannov, Co-founder and COO Alper Nedimoğlu, Climate and Carbon Lead the people who deliver it
Customer stories

Real results from real businesses.

9%lower IT costs

Groundley's AI, Myna, flagged that they were buying outside their IT hardware contract across 23 line items, costing them 9% per year. They did not know they had a problem until the data was in front of them.

"We have a pretty good contract with our IT supplier but we struggle to manage what people actually buy. Now, we can. With complete accuracy and in real-time."
OD
Operations DirectorDanish manufacturer · 120 employees
<1 weekto full, line-by-line spend visibility

Within days of connecting their ERP, this Norwegian services company had a complete line-by-line view of their spending. Issues that had been invisible for years showed up immediately.

"We used to spend a full week every quarter just pulling reports. Now we see everything in real time."
CF
CFONorwegian professional services · 85 employees
€96ksaved without hiring a single person

A growing Danish logistics company needed procurement expertise but could not justify the headcount. Groundley delivered savings that paid for the platform and support many times over.

"We are 70 people. We were never going to build a procurement team. This was the obvious alternative."
CE
CEODanish logistics company · 70 employees
Savings outcomes

Where your savings come from.

Every business leaks money in the same places, and Groundley works through them in three stages. It starts with quick wins, moves to getting better deals with suppliers, and ends with a full overhaul of your biggest spend categories. Myna finds and prepares every saving, and our experts deliver it.

Stage one · Save now

Pick the low-hanging fruit and save instantly.

Myna finds it, and we either help your team collect it or collect it for you.

Done for you

Want all of this handled for you?

Groundley can run the whole stage as a service. Myna watches your spend every day, our experts fix what it finds, and your team does not have to do anything.

Speak to an expert →
Stage two · Save more

Get better deals than the ones you have today.

Renegotiations, tenders and supplier consolidation, run for you by Groundley.

Done for you

Want the negotiations and tenders run for you?

Groundley can run this stage as a service too. We agree with you which suppliers to take on, do the work, and show you the savings as they land.

Speak to an expert →
Stage three · Save big

Work each spend category to its full potential.

The deepest savings come from taking on a whole category at once. Our experts run it for you.

Done for you

Want your spend categories managed end to end?

Groundley can act as your procurement team, working through your categories one by one and keeping the savings in place year after year.

Speak to an expert →
In practice

What the work looks like.

A real project from a Nordic industrial manufacturer, and the outcomes that follow from it. Figures in EUR.

How the savings build

See what a business like yours could save.

Set roughly what you spend buying goods and services in a year. The milestones below follow how savings have built in previous engagements: quick recoveries in week one, growing to 6%+ of your spend.

What you spend on goods & services a year€25M
The default is an illustration. Set it from your own accounts, or we read it from your invoices.
Your first week
€62,500
Switch and save instantly on pre-negotiated supplier contracts, and eliminate off-contract purchases.
Your first quarter
€250,000
A diagnostic finds the big money and our experts run the first sourcing project.
Year one and beyond
€1.5M+
6%+ of spend, landing on the P&L category by category. At least twice the fee back in year one.

Estimates in EUR, indicative, based on previous engagements. Your real number comes from your own invoice data.

Savings support

The tools find the money. Our experts go and get it.

Groundley is procurement expertise combined with technology. Behind the platform sit top-tier procurement people who have run hundreds of sourcing projects across categories like MRO, facilities, IT and more. They lead the sourcing initiatives for you, or step in alongside your own team.

Meet the team
Getting started

Up and running in days.

Groundley sits on top of your existing systems, with no IT project and no custom development. After setup there is nothing left on your plate.

Create your account

A few details and you're in. You don't need a card, and you don't have to sit through a sales call first.

Connect your ERP

Guided for your system, no IT project. Myna starts reading your invoice lines straight away.

Myna recommends savings

Every line is read and checked, and the savings appear as recommendations, sized and ready to act on.

Choose who delivers them

Run a recommendation with your own team, or hand it to Groundley and our experts deliver it for you.

D365 FinOpsMS Business CentralIFSe-conomicFortnox+ REST API
Create your account
Is Groundley for me?

If you tick three or more of these, we should talk.

You have revenue of €50 million or more
You spend €15 million or more a year buying goods and services
You're based in the Nordics
You have a lean or non-existent procurement team
Your sourcing team lacks spend transparency

We work across all industries but are particularly strong in manufacturing. The best fit is a business with a well-managed top line that wants to put more focus on growing its bottom line.

FAQ

Questions we hear most often.

How long does setup take?

Connecting your ERP takes less than an hour and is a guided process with no IT project. Once the connection is made, Myna is live the next day.

What ERPs do you work with?

D365 FinOps, MS Business Central, IFS, e-conomic and Fortnox out of the box, plus a REST API for anything else.

How much does it cost?

The platform is a monthly subscription. Delivered savings projects are priced to scope, with a minimum 2x return. We will size it against your own spend on the first call.

Can I use the tools and automation on their own, or do I need your experts too?

Either. The savings tools and Myna's automation run on their own, so your team can find, track and act on savings themselves. Bring in our procurement experts when you want the bigger category savings delivered for you. Same platform underneath.

How do you keep our data secure?

Data stays in the EU, encrypted in transit and at rest, with Microsoft single sign-on, audit logging and automatic backups. We run structured security today and are committed to ISO 27001 in 2027.

Let's dig out the savings sitting below the surface.

An expert estimate of what you could save, a view of where the savings usually sit for a business your size, and a clear picture of how procurement fits in.

Speak to an expert →